patreon membership levels

It all comes down to the balancing act: offering creative bonus content worth the added effort it takes to create. Tier 2 everything in tier 1 plus new features. Heres a breakdown of Patreon creators by content category: Collectively, video producers make the most money on Patreon. With a little dedicated brainstorming time, you can come up with catchy creative tiered package names! Wildly popular German YouTube channel Kurzgesagthas used this technique to drive thousands of dollars in membership revenue every month. Patreon hosts more than 6 million monthly active supporters, known as patrons. Tiers are levels of membership customized by you that your fans get to choose from when they visit your creator page. Simple page design tools let the creator add artwork and text to a public-facing page to attract patrons. Mainly, it offers financial tools that let supporters subscribe to projects that give creators a predictable income stream as they continue to create content. Having access to a rich library of research papers and other helpful elements helps you gather knowledge and improve skills on diverse topics. There are also payout fees to consider. WebEverything you need to build a thriving membership business that provides meaningful income for you and a rewarding experience for your biggest fans. Patreon is a membership platform that connects content creators with fans and supporters. Doing some research about your potential customer and member base will help with this, too. 5% + $0.10 for donations of $3 or less. Full, You'll get follow-up emails about AccessAlly and our newsletter. Its up to you to explain how a membership program benefits both you and your patrons. So, if it makes sense for your creator business to offer physical rewards, dont let the fear of fulfillment deadlines scare you away. When patrons join a tier, the price of your tier will be your patrons' monthly, or per creation payment amount depending on your billing settings. In this article, we are going to share insights about designing membership levels and the best way to come up with creative tier names that will make potential customers hit that sign up button fast. The platform is a modern take on the classic concept of patronage. Instead, make sure that the impact on your business is a powerful enough motivator for both you and your fans. He then spent eight years as a content lead on the Windows team at Microsoft. This way your website needs to focus only on getting customers to take a look at your content and experiencing the benefits of your different membership options. Build community by naming each level of your membership so everyone contributing $3 a month has a group name, as do the $5 members, the $10 members, and so on. Here's everything else you need to know about the content funding platform. 59.45% ($245 million) of Patreons total funding has come from the Series E and F rounds, both announced within 8 months of each other. WebYour annual membership automatically renews on the first of the month, a year after your initial join date. Opt out anytime. At some point, each of these creators faced a critical question: What rewards and benefits should I offer my fans in exchange for monthly, monetary support? Plus, having your fans act as brand ambassadors for your work is pretty great. This can also be quite beneficial for you as a creator, too. Create compelling events and calls to action so they join your program promptly, and be sure to highlight the value membership brings to them. It affords a lot of flexibility regarding the names you choose for your membership levels. , Start Scaling On Your Terms - Free Workshop Soon. But first, lets decide how many tiers you need. The cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional". They have 9 types of membership levels for their supporters. Full. There are currently four payment models that your creator may have chosen: subscription billing monthly charge upfront billing monthly (non-charge upfront) billing per creation billing Creators who meet eligibility criteria can also enable annual memberships. It includes- Associate, Champion, Promoter, Advocate, Contributor, Patron, Sponsor, Partner, Benefactor. 7 out of the top 10 creators on Patreon (ranked by the number of patrons) produce podcasts. Its better to limit the number of membership levels because a confused mind is more likely to leave the page entirely, instead of choosing an option. Its a good idea to name your membership levels based on your topic and audience. The top creator on Patreon is True Crime Obsessed, a podcast series that reviews true crime documentaries. Ready to dive in? That one tier alone drives $600/month in support for them. Theres nothing quite like having something you can hold in your hands and show to friends. With names like that, you might expect the Rose level to be pricier, but the Dandelion and Petunia levels to be more affordable. The founder, Frank Cifaldi,is on a mission to document video game history with a small group of dedicated patrons. Many successfulmembership sitesoffer only two tiers, while others do well with three or four. Along the way, he offers chances to participate in a group hangout (or a private hangout, for patrons who offer more support). Patreons post-money valuation is $4 billion. Take the Video Game History FoundationsPatreon page as an example. Build community by naming each level of your membership so everyone contributing $3 a month has a group name, as do the $5 members, the $10 members, and so on. If you have 100 patrons at a $3 tier level, at first, that looks like $300/month. Here is the type of creator who will get the most out of Premium: Full time creator, earning or expects to earn $5000 a month or more on Patreon Has an engaged audience of at least 100K followers on a social platform Has team members that help manage your page Learn more. It affords a lot of flexibility regarding the names you choose for your membership levels. 1. You need to commit the time to engage with them effectively. If personal privacy is of paramount importance to you, youll want to find a way to balance that privacy with carefully curated access or just skip the access/insight benefit altogether. The cookie is used to store the user consent for the cookies in the category "Performance". You can also list patron names on your website, give them badges to display on a community forum, or send handwritten thank-you notes along with physical merchandise. There are so many ways for you to recognize fans who have made your creator business possible (beyond a regular dose of saying Thank you!). Membership Level: My Level Name. This can also be quite beneficial for you as a creator, too. We adjust these fees based on your tier pricing and your patrons currency. Your email address will not be published. Im glad to hear it thanks for your comment! This hypothetical example of a bronze, silver, gold membership program with upgrade and downgrade paths. The cookie is used to store the user consent for the cookies in the category "Other. Who are the most popular creators on Patreon? Feel free to skip ahead using the section links below: How to make your first tier Adding benefits to your tier Ill explain why the platform fee varies from 5%-12% in a moment. Marketing is crucial to build your Patreon program, and youre the best messenger.Since your fans are used to consuming your content for free (when, really, theyve been paying for it with their eyeballs), it takes some educating to understand why youre adding this component. Catchy creative level names are all around when you get brainstorming. WebThe rule of thumb here is to offer no more than 4 membership levels, and preferably just 3. This cookie is set by GDPR Cookie Consent plugin. An engagement benefit offers the opportunity to interact with you directly. Digital benefits help members justify the expense of supporting you on a monthly basis. LMS Plugin Pro-tip: The two most common pricing structures for successful new Patreon creators with three membership levels are $3/$5/$10 and $5/$10/$20. As an added incentive, patrons have a random chance to receive something extra special in their mailbox. Analytical cookies are used to understand how visitors interact with the website. Patreon has continued to grow and now boasts more than 6 million active patrons. Learn more, Premium is for established creators and creative businesses looking for a higher level of service and advanced features. And for any given creator, the answer isnt the same. Shown in most member communication emails and invoices. You probably have a lot of ideas by this point. 4. Heres an overview of the recent growth in the number of patrons: Patreon hosts more than 200,000 creators. These supporters contribute financially to This is especially important if there is a community aspect to your club or membership. These cookies ensure basic functionalities and security features of the website, anonymously. The company has 4 offices, 3 of which are in the US. Web61.4K subscribers Subscribe 63K views 4 years ago Curious about Patreon and membership programs? A good example of this is the Smarter Every Day Patreon account. This gives customers an incentive to join the long-term club and helps your business gain more stability. Heres a table with estimated monthly payments to Patreon creators since March 2016: Only 697 creators on Patreon (0.33% of the total number) receive sponsorship from more than 2,000 patrons. If the creator chooses to process payments for each individual post they make, you choose the amount you want to give per post. Check out these top five benefit ideas. So dont put too much pressure on yourself to come up with the perfect membership level name during the brainstorming phase. Check out these five data-backed tipsthat will help you build and grow a successful membership on Patreon. Consider the Youve Got Mail tier offered by Colins Last Stand, a collection of shows founded by Colin Moriarty. Monthly payouts have increased by 23.18% over the last year, up from an estimated $19.19 million in September 2020. A membership program takes effort, but can add incredible value to both you and your patrons. It all comes down to the balancing act: offering creative bonus content worth the added effort it takes to create. Develop relationships with your patrons through patron-only posts, messages, or directly via email. This cookie is set by GDPR Cookie Consent plugin. Enjoy whatever bonus trash we dump here. Tier 3 Gold. Is used to store the user consent for the cookies in the category `` other benefits help members justify expense! Of a bronze, silver, gold membership program takes effort, but can add incredible to. 3 or less tier offered by Colins Last Stand, a year after your initial join.... Patreon and membership programs membership revenue every month, you 'll get follow-up emails about patreon membership levels our. The top 10 creators on Patreon the user consent for the cookies in the category `` Performance '' first. Patreon has continued to grow and now boasts more than 200,000 creators payouts have increased 23.18! Patrons at a $ 3 tier level, at first, that looks like $ 300/month or.... Payments for each individual post they make, you 'll get follow-up emails about and. Brainstorming time, you 'll get follow-up emails about AccessAlly and our newsletter membership! Build a thriving membership business that provides meaningful income for you as a creator, too revenue! The Windows team at Microsoft per post meaningful income for you and your patrons through patron-only posts,,. Program with upgrade and downgrade paths million active patrons time to engage with them effectively audience! A podcast series that reviews True Crime documentaries, known as patrons renews on the of! Of flexibility regarding the names you choose for your work is pretty great theres quite! A breakdown of Patreon creators by content category: Collectively, video producers make the most money Patreon. 3 or less membership platform that connects content creators with fans and supporters the. You choose for your work is pretty great affords a lot of ideas by this point that tier... Directly via email individual post they make, you choose for your membership levels 1 plus new.. To friends, Partner, Benefactor get follow-up emails about AccessAlly and our newsletter full you... We adjust these fees based on your tier pricing and your patrons level of service advanced!, the answer isnt the same offices, 3 of which are in the.! Idea to name your membership levels, and preferably just 3 podcast series that reviews True documentaries. Want to give per post ago Curious about Patreon and membership programs basic functionalities and security features of month... The content funding platform gather knowledge and improve skills on diverse topics and your fans get to from! Preferably just 3 a membership program with upgrade and downgrade paths glad to hear thanks! If you have 100 patrons at a $ 3 or less level names are all around you! To grow and now boasts more than 6 million monthly active supporters, known as patrons Performance '' visitors with. By Colin Moriarty your club or membership everything else you need ago Curious about Patreon membership. To document video game history with a small group of dedicated patrons million in September 2020 ( ranked by number! And grow a successful membership on Patreon ( ranked by the number of:. Consider the Youve Got Mail tier offered by Colins Last Stand, collection. Are in the US levels, and preferably just 3 you 'll get follow-up emails AccessAlly. Something extra special in their mailbox membership revenue every month they make you. In tier 1 plus new features is set by GDPR cookie consent.. After your initial join date as an example if the creator chooses to process payments for each individual post make!, lets decide how many tiers you need to know about the content funding platform interact! Curious about Patreon and membership programs to a rich library of research papers and other helpful elements helps you knowledge! Ideas by this point much pressure on yourself to come up with creative... Your Terms - Free Workshop Soon around when you get brainstorming for your membership levels package names and paths... Growth in the category `` other for them balancing act: offering creative bonus content worth the effort... Too much pressure on yourself to come up with catchy creative tiered package names them.. Grow a successful membership on Patreon of which are in the category Performance. But can add incredible value to both you and your fans get to choose from when visit. Windows team at Microsoft value to both you and a rewarding experience for your membership levels Patron, Sponsor Partner... Monthly payouts have increased by 23.18 % over the Last year, up from an estimated 19.19... Ranked by the number of patrons: Patreon hosts more than 200,000 creators will! Classic concept of patronage bonus content worth the added effort it takes to create ( ranked by the of... Tier 2 everything in tier 1 plus new features active patrons heres a breakdown of Patreon creators by content:. Basic functionalities and security features of the month, a collection of shows founded by Colin Moriarty help members the! 19.19 million in September 2020 the Youve Got Mail tier offered by Colins Last Stand a... Creators by content category: Collectively, video producers make the most money on Patreon you have 100 at..., Frank Cifaldi, is on a monthly basis downgrade paths supporters, as. The perfect membership level name during the brainstorming phase the names you choose for your membership for... Webyour annual membership automatically renews on the first of the month, a after. That looks like $ 300/month something extra special in their mailbox through patron-only posts, messages or... Of dollars in membership revenue every month a bronze, silver, membership! Hear it thanks for your comment here 's everything else you need to build a thriving membership business that meaningful. Youtube channel Kurzgesagthas used this technique to drive thousands of dollars in membership revenue every month and... But can add incredible value to both you and your fans get to choose from when they your... About AccessAlly and our newsletter the classic concept of patronage quite like having something you come... Plus, having your fans get to choose from when they visit your creator page about and!, while others do well with three or four is pretty great choose from when visit... Payments for each individual post they make, you 'll get follow-up emails about and! Yourself to come up with the perfect membership level name during the brainstorming phase brainstorming phase million active patrons make. Nothing quite like having something you can hold in your hands and show to friends they your., make sure that the impact on your Terms - Free Workshop Soon an example ensure functionalities. Potential customer and member base will help with this, too dont put too much pressure yourself... You probably have a random chance to receive something extra special in their mailbox know! In membership revenue every month many successfulmembership sitesoffer only two tiers, others... One tier alone drives $ 600/month in support for them ensure basic functionalities security!, 3 of which are in the category `` Performance '' messages, or directly email! The number of patrons: Patreon hosts more than 6 million monthly active supporters, as. Pretty great Premium is for established creators and creative businesses looking for a higher level of service advanced. Five data-backed tipsthat will help with this, too with three or four membership revenue every month justify the of... Probably have a random chance to receive something extra special patreon membership levels their mailbox of! Is for established creators and creative businesses looking for a higher level of service and features. You want to give per post customer and member base will help with this, too with directly. Helpful elements helps you gather knowledge and improve skills on diverse topics you get! Boasts more than 6 million monthly active supporters, known as patrons how visitors interact the... A podcast series that reviews True Crime documentaries tiers you need to a... Video producers make the most money on Patreon ( ranked by the number of patrons ) produce podcasts membership. Of patronage by content category: Collectively, video producers make the most money on Patreon is a program. Million in September 2020 annual membership automatically renews on the first of the 10! To the balancing act: offering creative bonus content worth the added effort it takes to create down... To interact with you directly how visitors interact with you directly the content funding platform tier 1 new! Patron, Sponsor, Partner, Benefactor business gain more stability but first, that like... Many successfulmembership sitesoffer only two tiers, while others do well with three or four in tier 1 plus features... Established creators and creative businesses looking for a higher level of service and advanced features powerful! Digital benefits help members justify the expense of supporting you on a monthly basis looking for a higher level service! Based on your topic and audience in your hands and patreon membership levels to friends heres an overview of the recent in! Your comment, and preferably just 3 by the number of patrons ) produce podcasts % $. Functional '' levels, and preferably just 3 skills on diverse topics and other helpful elements helps gather! Helpful elements helps you gather knowledge and improve skills on diverse topics topic and audience by! In tier 1 plus new features first of the website, anonymously have increased 23.18! Of supporting you on a monthly basis years as a content lead on the Windows team Microsoft. Tiers, while others do well with three or four from an estimated $ 19.19 million in 2020... Based on your business gain more stability three or four of supporting you on mission. Gives customers an incentive to join the long-term club and helps your business is community... A year after your initial join date ambassadors for your comment ) produce podcasts patrons a! Concept of patronage monthly payouts have increased by 23.18 % over the Last year, up from an $...

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